• We developed the Superverse brand into a living, immersive metaverse experience and powerful visual message by creating full show visuals that were consistently applied throughout every aspect of the conference to include the initial 8k, 2-minute immersive show opening, each of the NFT like, flipping Speaker title cards, all panel and transition slides, metaverse themed moving backgrounds, the show entrances, all show signage, and the visuals for each of the interactive brand activations.
• We took our client’s Pinterest boards and reached out and secured six artists from around the world, flew them into Dubai and with our technical and execution assistance, we recreated their art into experiences.
• We designed a massive, 32’ high x 120’ wide, high-tech, festival-level Superverse stage to transport the audience, hosts, panelists, performers into a live metaverse experience.
• We searched, site inspected, and negotiated the Superverse venue at the Festival City Arena in Dubai.
• We designed and negotiated all F&B programming for the conference.
• We designed and created the entire site plan that was used for governmental permitting and transforming a concrete floor into the Superverse conference, ultra-lounge, and activations.
• We developed the show scripts and schedules and hired world class performers, dancers, and talent.
• We collaborated with international fashion show producers and designers to create the scripts, timing, and execution of a world class futuristic fashion show.
• We smoothly handled all aspects of the event to include hiring and coordinating all necessary staff, vendor support, security, fabricators, production labor, audio, lighting, video, effects equipment, all furniture, show signage, and show power, etc.
• We created a world class live broadcast stream, that included a reverse stream of Avatars from the metaverse into an interactive panel session on the stage screens for the audience, while simultaneously including the session into outbound produced stream worldwide.
• We led our team of world-class producers, production managers, stage managers, lighting directors, visual artists, designers, engineers, and logistics teams.
• We coordinated all travel and accommodations for talent, production teams, influencers, panelists, and client’s traveling guests.
• We executed the entire turn-key conference production from design, creation though seamless execution.

We created a mixed-use space and conference flow that maximized every inch of the venue for Superverse 2022.  The site design included branding our front drop off area with an 8’ tall x 8’ wide, chrome Superverse “S” Art Piece, branded registration areas, branded and theatrically lit entrance walk that lead through the interactive, branded entrances, activation and tech areas, networking lounges and conference spaces. We innovatively transformed the daytime conference into a evening concert and ultra-lounge by striking the 2500+ theatre style seating chairs, adding a large “V” thrust stage and catwalk for the fashion show, dancers and music performers.

Venue: Festival City Arena, Dubai UAE

The Superverse 2022 Stage was designed to evoke the feeling of being immersed in the metaverse. The stage was massive, with a 32’ tall by 120’ wide video wall with break-up columns that housed moving lights, beams, data flash, and full megawatt festival lasers coming at the audience. The design, developed by our amazing production design team, included a diamond video wall with the spinning “S” over the audience head, with a truss in diamond shapes, slightly tiled to create visibility and dimension for the audience. Altogether there were over 500, double-size video panels, over 200 moving profile lights, wash lights, and crowd blinders including: Martin Mac Vipers, Mythos, Robe Bladess, Martin Mac Axioms, JDC1 LED Strobe, and crowd Blinders. Our sound had a top-of-the-line L’ Acoustic full line array, outfits, stage fills, delay arrays, walls of subs, and monitor foldback. We advanced and managed the backline requirements for all speakers, performers, and DJs, including international Artist BIA, DJ Plastiq Funk and guest musical artists. Included in the conference opening and throughout the fashion show and concert party was our outstanding Pyrotechnical design and display including multiple megawatt laser systems and stage flame projectors, low lowing fog, hazers, and massive CO2 jets.

We conceived, designed and fabricated grand entrances that incorporated structure, branding and high tech with inset out-door video wall that featured a real, interactive avatar welcoming and heckling the attendees, immersive interactive video tracking 360 video wall entrance tunnels into the event.

The “Hexatunnel” visual collage which incorporates the VinFast electric car, brand and Superverse Visuals.

NFT’s from artists all over the world were featured and sold.

A full play gaming installation with custom “Scorpion” zero gravity gaming chairs, visual monitors for the presentation and audience viewability, LED toned truss structures, lounge seating, LED accents, all to create the play-to-earn vibe.